99 Not Out Fitness ("we", "us", "our") is committed to protecting your personal information. This Privacy Policy explains what data we collect, how we use it, and your rights in relation to it.
1. What information we collect
We collect information you provide directly to us, including:
- Your first name and email address when you sign up for our free guide or newsletter
- Your name, email, and payment details when you purchase a programme (payment details are processed by Stripe or PayPal — we do not store card numbers)
- Any information you share with us via email, WhatsApp, or during coaching calls
We also collect basic analytics data about how visitors use our website (pages visited, time on site, device type) via Google Analytics 4. This data is aggregated and anonymised.
2. How we use your information
- To deliver the content or programme you purchased or signed up for
- To send you email sequences related to your sign-up (the welcome sequence, programme content, and programme-related communications)
- To improve our website and communications based on usage patterns
- To process payments and manage your account
- To respond to your enquiries
We do not sell your personal information to any third party, ever.
3. Email communications
When you sign up for our free guide, you will receive a series of emails introducing the 99 Not Out Method. You can unsubscribe at any time by clicking the unsubscribe link in any email. We will honour all unsubscribe requests promptly.
If you purchase a programme, we will send you programme content and related support communications. You can also opt out of these at any time, though opting out may affect your programme experience.
4. Third-party services we use
- Systeme.io — our email marketing and course delivery platform. Your email address and name are stored in Systeme.io to manage your subscription and course access. Systeme.io's privacy policy is available at systeme.io.
- Stripe / PayPal — payment processing. Your payment information is handled by these services directly and is subject to their respective privacy policies.
- Calendly — appointment booking. If you book a call, Calendly collects your name, email, and scheduling information. Calendly's privacy policy is available at calendly.com.
- Google Analytics 4 — anonymous website analytics.
- Netlify — website hosting.
5. Your rights
You have the right to:
- Access the personal information we hold about you
- Request correction of any inaccurate information
- Request deletion of your personal information
- Unsubscribe from all marketing communications at any time
- Request a copy of your data in a portable format
To exercise any of these rights, contact us at hello@99notoutfitness.com.
6. Data retention
We retain your contact information for as long as you are subscribed to our communications or an active programme participant. If you request deletion, we will remove your data from all our systems within 30 days.
7. Cookies
Our website uses minimal cookies. Google Analytics sets cookies to track anonymous usage statistics. You can disable cookies in your browser settings at any time without affecting your ability to use the website.
8. Contact
If you have any questions about this Privacy Policy or how we handle your data, please contact us at: hello@99notoutfitness.com
We reserve the right to update this Privacy Policy from time to time. Material changes will be communicated via email to active subscribers.